Evaluation and Analysis of Core Competitiveness in Logistics Enterprises Based on the Fuzzy Comprehensive Evaluation Method

Abstract

This study investigates the development status of Group A with a particular focus on the structure and performance of its logistics system. In the context of intensified market competition and rapid industrial transformation, logistics is increasingly recognized as a strategic driver of enterprise competitiveness, shaping cost efficiency, service quality, and supply chain resilience. To provide a systematic and rigorous evaluation, the research adopts the Fuzzy Comprehensive Evaluation Method, which enables the integration of both qualitative judgments and quantitative indicators. Based on this analytical framework, the study identifies the most influential factors affecting Group A’s logistics competitiveness, including operational cost control, service responsiveness, digital and intelligent technology adoption, and supply chain coordination capabilities. Furthermore, the findings highlight feasible strategies for strengthening competitiveness, such as advancing digital transformation, fostering collaborative innovation across the supply chain, and enhancing adaptive capacity in a volatile market environment. The analysis underscores how Group A can capitalize on its strengths while mitigating its weaknesses to achieve sustainable growth and maintain long-term strategic advantages. Finally, the study provides forward-looking recommendations that may inform the optimization and strategic upgrading of logistics systems in enterprises with similar developmental trajectories.